News from Atol Solutions

Our latest News, Interesting items for SMB and professionals, Web Trends and Specials. All our galleries let you zoom and step though the images with your cursor. Hope you will enjoy.

5 Reasons It's Time to Make Your CRM System More Social

5 Reasons It's Time to Make Your CRM System More Social

The "age of the customer" has made it more imperative than ever to cultivate healthy client relationships. But more of those interactions are occurring on Facebook, Pinterest, Twitter, Foursquare and social Web resources. And that has inspired more SMBs to look to the emerging category of social CRM.

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CRM and hidden costs

CRM and hidden costs

When implementing a new CRM solution, the old standby “expect the unexpected” certainly comes into play. As many businesses will discover, not all the information that your CRM provider gives you covers the whole story. The Compare Business Product's new CRM guide can fill in those blanks. In “The Hidden Costs of CRM”, we’ll expose the costly truths to CRM implementation, upkeep and upgrades. Read with care to make sure the pitfalls do not apply to you as an SMB or professionals. There are many providers of CRM that make sure you comply on all fronts, like Atol Solutions.

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How Client Relation Management can make you money

How Client Relation Management can make you money
If a company does well, it grows . But growth isn’t inevitable; in fact, growth is selective . It  involves countless factors that go far beyond merely having good products and services . Economic conditions matter . The company’s staff quality matters . Managerial vision matters . Identification of change and the ability to adapt matters . Capital market health matters . The  good news: We recommend you read the guide" Leveraging CRM for MidSize Company Growth" by ZiffDavis/InsideCRM, you are either experiencing growth, see it approaching  on the horizon, or are ardently attempting to orchestrate it within your organization . 
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Do PUT YOUR HOLIDAY MARKETING PLAN IN ORDER!

Do PUT YOUR HOLIDAY MARKETING PLAN IN ORDER!

And let your business get some real profit this winter.

The year's most active shopping period is almost here and millions of online shoppers start their holiday rush. That's a huge marketing opportunity, if only… you set clear objectives and plan wise to reach them.

But what are these objectives for your biz? And what's the effective way to reach them? This exclusive marketing insight is sure to help you choose the most effective holiday strategy, asking the right marketing questions and answering them the right way.

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Why Social CRM is important to Business

Why Social CRM is important to Business
The term “social CRM” carries two very different meanings for businesses. On the one hand, social CRM can refer to customer relationship management systems that track social media campaigns and engagement. On the other, social CRM systems can be considered those that use familiar features of social networking to facilitate collaboration and communication across and within business units. The first is increasingly critical for successful marketing and sales; the second is becoming indispensible for organizations looking to involve a variety of stakeholders in customer-centered sales cycles. This paper by Ziff Davis, explores both facets of social CRM and explains how businesses can benefit from their implementations.
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Mobile CRM Pros & Cons

Mobile CRM Pros & Cons
 

What is Mobile CRM? 

Mobile Customer Relationship Management is a kind of CRM application that is developed to be used through mobile platforms. The idea behind Mobile CRM is that companies can manage interactions with both current and potential customers or clients using mobile applications on mobile devices – either cell phones or tablets. Organizations are able to use Mobile CRM to add, edit and manage customer relationships in this way. In many cases Mobile CRM has the same sorts of features that regular CRM has. This is frequently the desired goal of Mobile CRM. As Microsoft explains of its Mobile CRM product offering: 
 
“It does everything you would expect a Mobile CRM solution to do, and much more. It makes all of your core CRM functions available to your mobile workforce”.
 
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Principles of Knowledge Management ~ Day to Day

Principles of Knowledge Management ~  Day to Day
We are applying the principles of Knowledge Management with clients, partners, our people and personally. It is the way of sharing and caring about information and knowledge, not holding on to it but making it available to all that are inclined to benefit and contribute without having to re-invent the wheel. Sometimes it may be looked upon as being "lazy" or "rigid", however far from that. It is about securing information, process and experience into a worthwhile piece of knowledge for all to use, and always looking for improvements. It leads to velocity in your business, being a SMB or single professional. I hope you enjoy reading these principles and consider applying them for yourself day to day.
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The Tuscany Resort in Turks & Caicos Innovation Project

The Tuscany Resort in Turks & Caicos Innovation Project

Our dream come true to be able to work with The Tuscany Luxury Resort in Turks & Caicos. Together with Mrs. Elizabeth Campbell and Terria, Manager of the Resort. We shall address the attractiveness for new guests for the Resort, a new face on the net in many ways, new technology, communication style and functionality needed by the resort to be able to handle the booming business. We are looking forward to a great collaboration and great results.

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Strategize a NEW Social CRM Solution

Strategize a NEW Social CRM Solution

Atol Solutions stongly supports the findings of Inside CRM and applies all checklist points to its offerings for your Web Presence. Naturally we can help you select, develop and implement CRM for your Business.

Customer relationship management, or CRM, solutions can help small and midsize companies manage the myriad of ways they interact with customers, from marketing to new and potential customers to improving their customer support. Current CRM solutions have incorporated new social and collaboration technologies that make it easier to connect with customers.

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